Launched in 2017 by experienced marketer Katie Meade-King, Upwardly Marketing was founded to meet the growing demand for ad hoc marketing support without the hassle.
We understand that every business faces unique challenges, which is why we collaborate closely with our clients to develop customised, results-oriented marketing strategies.
Our passion lies in helping small businesses and startups reach new heights through bespoke marketing solutions tailored for success.

With over 15 years of experience, Katie Meade-King began her marketing career working for large multinational companies in the consumer, travel, and consultancy industries before honing her skills to focus on building successful startups and small businesses.
Through her professional journey, she has been fortunate to live and work in diverse markets including London, Sydney, and Singapore.
Her diverse experience, deep market knowledge, and global perspective enable her to deliver strategic, results-driven marketing support to a variety of clients.
Katie’s mission is to provide tailored marketing solutions that help move small businesses and startups Upwardly.
Matt Kwa, CEO Travelog

“I was greatly impressed by Katie’s versatility, creativity and work ethic. A quick thinker with great instincts, she was integral with our overall branding, increase in user engagement and managing quality content contributors. I would highly recommend Katie and hope to work with her again in the future.”
Marketing Director
“Katie is a very talented marketer, with a range of skills too wide to list here. She has that ability to think strategically but always delivers, while earning the trust and respect of those around her. She ranks as the top individual I’ve managed in 6+ years of people management, and over 15 years working in marketing!”
Recruitment Consultant
“Katie is a really creative and thoughtful marketeer and has been hugely influential in raising the profile of our organization. She is always coming up with strategic and “out of the box” ideas which have made such a lasting impact on the company. She is a pleasure to work with and always takes the time to really understand our challenges and come up with innovative solutions we can action. I’d highly recommend Katie.”
Allan Wah, Senior Manager SaleCycle

“A very talented and savvy digital marketeer who knows how to leverage on the right channels to help drive growth for the business. One thing that will put her under the lime light is her friendliness, positive attitude and enthusiasm with digital. Keep up the great work, Katie!”
Gabrielle Barton, Development Coach

“Working with Katie to build my website was an absolute pleasure. Her expertise, creativity, and attention to detail truly brought my vision to life. From our initial consultation to the final launch, Katie was professional, responsive, and incredibly patient, guiding me through every step of the process. She not only understood my business needs but also infused her unique insights, making the website not just functional, but also aesthetically stunning. I couldn’t be happier with the result and highly recommend Katie to anyone looking to create a standout online presence. Thank you, Katie, for your amazing work!”

Choose the tier that best fits your needs and let us help you propel your business Upwardly.
LAUNCH
Launch your marketing journey with the essentials.
Ideal for businesses that need a strong foundation and clear direction.
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Comprehensive marketing audits
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Competitive analysis
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Brand positioning and messaging development
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Multichannel strategy creation
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Implementation and execution plans
FLY
Build upon your foundation and expand your reach. Perfect for businesses ready to fly.
Enhance your marketing efforts with detailed planning and targeted strategies.
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Market research and analysis
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Target audience identification
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Goal setting and KPI development
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Tactical marketing plan creation
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Budget planning and allocation
SOAR
Soar above the competition with hands-on management and optimisation.
Best for businesses seeking to improve their performance and achieve greater results.
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Ongoing campaign management
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Performance monitoring and optimisation
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Content creation and scheduling
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Social media management
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Regular performance reporting
POWER
Experience the full power of integrated marketing with our all-inclusive package.
Designed for businesses that want a comprehensive, integrated approach combining strategy, planning, and management.
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Comprehensive marketing audits and strategy development
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Detailed marketing planning with goal setting and KPI development
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Hands-on management of campaigns, content, and social media
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Regular performance monitoring, optimisation, and reporting
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Dedicated support and consultation
EXPLORE
Can’t find what you’re looking for? Looking for an adhoc solution?
Book a free, no-commitment, discovery call to discuss your unique requirements and find a tailored marketing solution that’s right for you!









katie@upwardlymarketing.com
